Non-Credit Courses, Office of Continuing Education, Montana State University

Search Engine Optimization (SEO)

MSU, Bozeman, MT Feb 15-Feb 15, 2012 Cost: $59.00 Instructor(s): Jake Cook

MSU, Bozeman, MT
Feb 15-Feb 15, 2012
Cost: $59.00
Instructor(s): Jake Cook

Course Description: Ranking well in search engines is key for businesses looking to market themselves efficiently. We'll cover how search engines establish rankings, ways to research keywords, and how to optimize all content on a website. We'll also cover how to identify your ideal site visitor and measure traffic to your website. Attendees will leave with an understanding of basic SEO and step-by-step methods for helping their website rank better. This course is brought to you by MSU Extended University and the Montana Women’s Business Center, which is funded in part through a Cooperative Agreement with the U.S. Small Business Administration. There is a minimum enrollment for this course and if not met, the course may be cancelled and fees fully refunded. Meeting Place and Times: February 15, 2012 6:15 p.m. to 9:15 p.m. Gaines Hall Room 143 Instructor(s): Jake Cook. As co-founder of Digital Wax Works, Jake heads up online marketing and supports web development for clients across the US. Jake also teaches in MSU's College of Business on digital marketing. He earned a BA in physics and an MA in marketing from Drury University in Springfield, Missouri. He writes for Fast Company, the 99%, and Smashing Magazine on design, innovation, and web trends. You can follow him on Twitter @jacobmcook. Cost: $59.00 For More Information: MSU Parking: Parking is free for 30 min. in the pay lot across from the Strand Union Building. Parking is also free in most parking spaces after 6:00 pm and on the weekends. To visit the MSU parking services homepage click here. Campus Map: To see a map of MSU, click here. Course Information: Contact Instructor, Jake Cook at cook.jacobm@gmail.com Registration Questions: Contact Extended University, Office of Continuing Education, 406-994-6683, toll free 1-866-540-5660, or ContinuingEd@montana.edu. How to Register: Call the Office of Continuing Education at (406) 994-6683 or toll free (866) 540-5660.

Course Description:

Ranking well in search engines is key for businesses looking to market themselves efficiently. We'll cover how search engines establish rankings, ways to research keywords, and how to optimize all content on a website. We'll also cover how to identify your ideal site visitor and measure traffic to your website. Attendees will leave with an understanding of basic SEO and step-by-step methods for helping their website rank better.

This course is brought to you by MSU Extended University and the Montana Women’s Business Center, which is funded in part through a Cooperative Agreement with the U.S. Small Business Administration.

There is a minimum enrollment for this course and if not met, the course may be cancelled and fees fully refunded.

Meeting Place and Times:

February 15, 2012
6:15 p.m. to 9:15 p.m.
Gaines Hall Room 143

Instructor(s):

Jake Cook.
As co-founder of Digital Wax Works, Jake heads up online marketing and supports web development for clients across the US. Jake also teaches in MSU's College of Business on digital marketing. He earned a BA in physics and an MA in marketing from Drury University in Springfield, Missouri. He writes for Fast Company, the 99%, and Smashing Magazine on design, innovation, and web trends. You can follow him on Twitter @jacobmcook.

Cost:

$59.00

For More Information:

MSU Parking: Parking is free for 30 min. in the pay lot across from the Strand Union Building. Parking is also free in most parking spaces after 6:00 pm and on the weekends. To visit the MSU parking services homepage click here.

Campus Map: To see a map of MSU, click here.

Course Information: Contact Instructor, Jake Cook at cook.jacobm@gmail.com

Registration Questions: Contact Extended University, Office of Continuing Education, 406-994-6683, toll free 1-866-540-5660, or ContinuingEd@montana.edu.

How to Register: